The Alta Roma coffee brand is well known to coffee lovers in Russia. For more than 10 years, the company has been supplying instant, ground and bean coffee to the market, both for retail and for the HoReCa sector. We tell you in detail about the manufacturer and production, assortment, prices, and provide reviews from real customers - everything so that you know what you are buying.
About the brand
The Alta Roma brand belongs to the Russian-Swiss company, which back in 1991 began supplying instant coffee from Switzerland to the territory of the former CIS (Russia, Ukraine, Moldova and Kazakhstan). The demand was good, and already in 2005, production was launched in the Moscow region to produce ingredients for vending machines, and in 2007, a coffee roasting line was opened. In 2010, the company opened its plant in Russia, on the territory of the Northern Domodedovo complex (Eurasia Logistics).
Today, regular buyers of Alta Roma coffee are the Gazpromneft cafe, MEGA and Sheremetyevo food courts, as well as many other large companies.
History and production of Alta Roma
This is a product of the Russian-Swiss company ALMAFOOD, which has been supplying coffee products to Russia and the CIS countries since 1991.
The company has its own production facility in the Moscow region, equipped with modern equipment. The production runs a full cycle - from roasting to packaging. In addition to coffee, the company produces hot chocolate, cream and instant products.
The management system and quality control fully comply with European standards. There is a developed distribution network.
Since 2010, production has been located on the basis of the largest European complex “Northern Domodedovo” and is fully automated. The volume was more than 300 tons per month. Since 2017, the second line has been launched, allowing us to reach a volume of 600 tons per month.
When creating the product, only green grains are used, and the entire production and packaging cycle is controlled by the Swiss head office.
Raw materials and production
To produce Alta Roma coffee, the company purchases exclusively green beans from trusted producers, the entire technological cycle and purchases are controlled from the head office in Switzerland.
Roasting and packaging take place in our own factory, on Italian roasters. The process is fully automated, so everything is calculated down to the second, and the technologies for heating and packaging freshly roasted beans are strictly followed. The work is done by machines, but people control the quality of the products at every stage.
More than 300 tons of freshly roasted coffee are produced per month.
Range
The Alta Roma coffee trade line includes bean, ground and instant coffee, there are collections for the home and for HoReCa (these are purchased in kilogram packs). The choice is quite decent, so there is a product for lovers of different tastes.
Only bean coffee
All these packs of Alta Roma coffee are packed in 1 kilogram. This is an option for coffee shops, restaurants and offices, since only with large volumes of grain consumption do they not have time to lose their aroma and taste.
- ORO – Arabica from Brazil, Colombia and Guatemala, blended with Arabica Yergachef. Noble taste with hints of red wine and tropical fruits, bright aroma. Roasting 3/5, light.
- VERDE is a blend of Arabica (70%) and Robusta (30%). Dark roast for classic Italian espresso. Robusta gives a characteristic bitterness and a dense, beautiful creamy foam.
- AZZURRO – South American blend, roasted to a dark chocolate color. With a slight bitterness and pleasant citrus sourness, the aroma is persistent, the aftertaste is long and velvety.
- ROSSO – for those who love a strong, caffeine-rich, invigorating drink. It contains 80% Robusta, so the bitterness is quite noticeable and there is almost no acid. Aftertaste of milk chocolate, beautiful foam.
In addition to these, there are 5 more varieties in kilogram packs, which are also sold in home packaging and in the form of ground Alta Roma coffee: Vero, Supremo, Intenso, Nero and Platino, we will look at them in the next section.
If you want to buy a kilogram bag for home, pour out some for everyday use, and pack the rest of the grains as tightly as possible, you can put them in the refrigerator.
Ground and bean coffee Alta Roma
The following varieties are sold in three varieties: bold and beans for home use, and in 1000 gram packs for restaurants.
- VERO – full-bodied, deep, harmonious taste, 60% Robusta, 40% Arabica. The grains are deeply roasted, the taste is tart, the smell is intense. Well suited for milkshakes, the taste of coffee is not lost.
- SUPREMO – Brazilian, Colombian and Guatemalan Arabica medium roast, refined and harmonious taste with chocolate shades. Rich aroma with hints of spices and fruits.
- INTENSO – Brazilian Arabica and Asian Robusta in this blend provide a balanced, harmonious taste. Medium roast. Bright aroma, notes of chocolate and roasted nuts are felt in the taste.
- NERO – Central American Arabica (80%) and Robusta are mixed in this blend to create a multi-faceted, tart taste. Light aftertaste of a Cuban cigar, amazing aroma.
- PLATINO – 90% – Columbia Supremo Arabica, one of the brightest coffee varieties. With citrus sourness, cocoa flavor and light sweetness.
If you like to add milk or cream, we recommend trying Intenso, Vero and Nero, if pure - Platino and Supremo.
Instant coffee Alta Roma
In this category, only freeze-dried Intenso is offered, made using freeze-drying technology. A blend of different varieties, roasted separately and mixed together to create an interesting, balanced flavor. The crystals are dense, dissolve well without sediment, and give off a bright aroma.
The Swiss company strictly monitors quality: no impurities or additives are used in production.
Alta Roma coffee range
Alta Roma packages are produced for HoReCa in a volume of 1 kg. This is a verified standard that allows you to preserve the taste and aroma of the grains until the moment of cooking. To use a kilogram pack at home, you need to pour some into a separate container, and close the packaging well and put it in the refrigerator.
Product line
Oro is an Arabica from Brazil, Colombia and Guatemala and a blend with Arabica Yergacheff is represented by the product. The coffee has an interesting taste with a hint of wine and a hint of tropical fruit. It has a rich, full aroma. Roasting is done at 3.5, light.
Prices and where to buy
The products are premium, but the cost of Alta Roma coffee is quite affordable for those who love a good drink. Here are the approximate prices for the main categories and products:
- Packs of 1000 grams - from 600 to 1200 rubles (depending on the blend, Arabica and Robusta in the composition);
- Intenso grain, 500 g – 370 rubles;
- Grain and ground, 250 g – 160 – 220 rubles;
- Instant – 200 rub.
You can buy brand products in many online stores, chain and retail supermarkets, markets and retail outlets. Online you will more often find packaging in kilograms, in retail – homemade packaging.
Alta Roma
Alta Roma coffee is a unique Italian-Russian project, thanks to which connoisseurs of the drink in Russia received one of the best Italian coffees at a very affordable price. Alta Roma's elite blends are the taste and aroma of the Antico Caffè Greco coffee shops near the Spanish Steps of Rome and Tazza d'Oro near the Pantheon, from the Royal Art Cafè overlooking the Colosseum and Café Friends in Trastevere.
Alta Roma coffee has already been appreciated in the cafeterias of Gazprom and Lukoil, in the restaurants of the President Hotel complex, the WelcomeGroup holding and the Siberian Crown - where they can choose the best.
Alta Roma coffee: the taste of true Italian caffe thousands of kilometers from Rome
There is no deception or magic in the project: the Alma Food company (Russia-Switzerland) simply transferred the most critical part of processing raw materials to Russian territory. Now, beans selected and purchased by Italian technologists in different regions of the planet (South and Central America, Ethiopia, Colombia and others) are roasted at a Russian plant, where modern equipment is installed and wonderful specialists from Italy work.
This approach not only significantly reduced the cost of transporting the product, but significantly increased its quality, because no one has yet managed to overcome the main wisdom of successful technology: the less time passes from the moment of roasting to grinding and preparation, the better drink you get!
The company uses complex separate methods of heat treatment of grains, which can also reveal the nobility and versatility of sensations in robusta. Confirmation of this is the Alta Roma Crema blend, made up of 80% robusta and loved by consumers for its dense, delicate cream on the surface and extraordinary taste.
Coffee with the secret of Italian carelessness and beauty
Italians say, half-jokingly and half-seriously, that the secret of their easy perception of life and vibrant beauty is in drinking excellent coffee. Alma Food invites you to test the effectiveness of this secret of happiness.
The company's assortment satisfies all the needs of drink fans. Buy now at an affordable price the noble Alta Roma Arabica, consisting of selected Arabica beans and revealing rich fruity notes when brewed, and fill your day with joy. And the elite composition and dark roast of AR Oro will help you find answers to the most difficult questions and remain confident in yourself in any situation. A cup of AR Espresso according to the classic Italian recipe will be a real meditation session. However, giving advice is a thankless task. Just try Alta Roma products - and you can easily create your own recipe for joy and youth!
Reviews
In general, customers respond positively to Alta Roma coffee: they like the rich taste and pleasant smell of the beans, and they note that they would recommend the drink to their friends.
“Tart and very invigorating, this is where my every morning starts. If I want to drink it during the day, I usually add a little milk. Good in any combination, with sugar, cream. I will buy more!” — Maria, about the Rosso variety
“I bought Verde, Italian-style espresso, a kilogram at once - they drink a lot of coffee at home. The grains are large, whole, and it is clear that they are of high quality. The aroma is strong, smoky, balanced. The golden brown foam lasts a long time. Definitely excellent. I worked as a barista in a café for almost six months, and we prepared drinks based on Alta Roma, they bought varieties for cappuccino or latte, and for pure espresso. The guests liked the drink, and we sometimes prepared it for ourselves. No complaints at all." — Olga, barista from Moscow
To sum up, we say that Alta Roma coffee is a good choice. A quality product at a very affordable price.
Consumer Reviews
From the survey it follows that many would recommend the product to their friends. They note the brightness of the taste, the astringency of the aroma, with which you can start every morning. Many consumers purchase kilogram packs at once. Their grains are large and of high quality. The golden creamy foam of the product deserves special attention.
Those who work with this product also leave positive reviews. It is quite common and can be found in many coffee shops due to the smoky, balanced aroma of the drink. The manufacturer Alta Roma has won the trust of its consumers both in the retail market and in the HoReCa sector.
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